Where did you see the ad? Medium, time, day and other information (TV or internet site, etc.) Note: If from an internet site – needs to be an ad with both visual and audio elements (not just a written ad).

What is the product/ service of the ad?
Where did you see the ad? Medium, time, day and other information (TV or internet site, etc.) Note: If from an internet site – needs to be an ad with both visual and audio elements (not just a written ad).
Who do you think is the intended audience?
Does the ad seem to adhere to basic ethical standards of persuasion in terms of forthrightness, completeness and honesty? Or does it use manipulation? In general, is the ad ethical or not. Explain with specific examples.
Do the visual message and the nonverbal codes match the verbal message? Explain why or why not with specific examples from the ad.
What is the goal of the advertisement? Is it successful? Explain with specific examples from the ad.
What are the strengths of the advertisement?
What are the weaknesses?
Did this ad work for you? Explain why or why not with specific examples from the ad.