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pricing

Pricing Strategy Recommend value-driven pricing for your company’s product. Estimate the BEP for your company’s product. What pricing implications do

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Pricing Strategy Recommend value-driven pricing for your company’s product. Estimate the BEP for your company’s product. What pricing implications does your BEP present for achieving a short- or long-term ROI? Is your product’s price relatively elastic or inelastic, and what implications does price elasticity present for your product? For example, how might its price elasticity … Read more

Develop a 7-page marketing plan based on research promotion, pricing, distribution, advertising, and product mix. Marketing Plan: Broken up into 7 compon

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Marketing Management Marketing Plan Develop a 7-page marketing plan based on research promotion, pricing, distribution, advertising, and product mix. Marketing Plan: Broken up into 7 components which are listed here, which you must put in your plan.  -Executive Summary -Business Context -Situational Analysis -Marketing Strategies – Marketing Tactics -Effectiveness -Summary In addition to the seven … Read more

What do you believe are the advantages of ‘pricing power’ for products or services as a marketing strategy? What are the disadvantages?? Which environ

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What do you believe are the advantages of “pricing power” for products or services as a marketing strategy? What are the disadvantages?  Which environmental factors influence the decision to raise or lower pricing of products or services?  Identify a company and comment on its pricing strategy. How does it leverage “pricing power”      with its brand? … Read more