Using a nonprofit organization other than the one you selected for your marketing plan project, complete the following: Create an offer/opportunity
Using a nonprofit organization other than the one you selected for your marketing plan project, complete the following: Create an offer/opportunity matrix using Figure 3-4 on page 81 of Strategic Marketing for Nonprofit Organizations as your model. Explain your rationale for your choices. Using the seven characteristics of successful nonprofits (pp. 83–84 of Strategic Marketing … Read more