Critically discuss the influences of culture and advertising cappeal in an international integrated marketing communications strategy with the reference to the hofstede’s cultural typologies.

critically discuss the influences of culture and advertising cappeal in an international integrated marketing communications strategy with the reference to the hofstede’s cultural typologies. Q2 ) Using suitable examples and relevant theoretical underpinning support, critically discuss three advantages and three disadvantages of adopting a standardization international integrated marketing communications strategy for a brand competing in … Read more

critically discuss the influences of culture and advertising appeal in an international integrated marketing communications strategy with the reference to the hofstede’s cultural typologies.

critically discuss the influences of culture and advertising appeal in an international integrated marketing communications strategy with the reference to the hofstede’s cultural typologies. Q2 ) Using suitable examples and relevant theoretical underpinning support, critically discuss three advantages and three disadvantages of adopting a standardization international integrated marketing communications strategy for a brand competing in … Read more

What are the most significant differences between the ideologies of domestic and international terrorist organizations? Explain.

What are the most significant differences between the ideologies of domestic and international terrorist organizations? Explain. What do you think is the future of domestic terrorism? Explain. What types of groups do you think will be at the forefront of domestic terrorist attacks? Why? What types of attacks do you think these groups will execute … Read more

Analyze the given scenarios and based on international trade and currency depreciation,

  investors to resume lending to the U.S. government and businesses. Policymakers, however, are worried about how this will influence the dollar. How would this event affect the market for the dollar? How should the central bank, the Fed, respond to this event if it wants to keep the value of the dollar unchanged? Scenario … Read more

State your thesis on the significance of the current role of the US military, as exemplified in the two (2) real-life international incidents that you have researched. Justify your response.

PART 1 For the first part of this assignment you will create a thesis statement AND outline. A thesis statement is usually a single sentence somewhere in your first paragraph that presents your main idea to the reader. The body of the essay organizes the material you gather and present in support of your main idea. Keep … Read more

Analyze international business strategy to identify human resource requirements and formulate supporting HRM plans that can improve productivity and contribute to the firm’s competitiveness.

Analyze international business strategy to identify human resource requirements and formulate supporting HRM plans that can improve productivity and contribute to the firm’s competitiveness. Propose staffing alternatives for foreign operations and address the considerations for the use of expatriates versus localization or third-country nationals. Assess recruiting and selection strategies that can be used to effectively … Read more

Using information from the Marriott International web site answer the following questions:

Market Segmentation and Customer Value Proposition: Marriott offers customers an array of lodging choices and services. Using information from the Marriott International web site answer the following questions: How has Marriott segmented the customer market? How do the primary customer group Marriott is targeting vary among the different brands? 2.What is the “customer value proposition” … Read more