Describe the message you wish to communicate based on your core strategy.

  Discuss the aspects of the IMC. (The elements of the communication mix include: advertising, direct marketing, sales promotion, publicity/public relations and personal selling.) Define each and discuss the pros and cons of the individual elements. Provide a detailed description of your IMC approach. Explain your rationale for choosing or rejecting the specific elements (include … Read more

Analyze the person’s ability to communicate about gender issues and the role gender has played in his or her life as a member of society.

What does the term gender mean to you? How does it differ from sex? How has gender played a part in the understanding of your role and responsibilities at home and at work? How was gender conceived of when you were a teenager and what differences do you see in today’s youth regarding gender roles? … Read more