Skip to content
- Describe a recent promotion experience. (As seen on television, mail, radio, Internet, sales person, outdoor/ signage, prints, etc.)
- Identify each of the Communication Process elements to that promotion. Provide evidence by example.
- Discuss whether the given promotion was effective and how it would be better served in another promotion medium. Present your rationale in marketing terms/ concepts.
- Read other student posts and identify elements they may have missed and/ or those that were done well that made that promotion particularly effective.
