WHAT IS A PEOPLE GROUP?
An ethno-linguistic group with a common self-identity that is shared by the various members. For strategic purposes it is the largest group within which the Gospel can spread without encountering barriers of understanding or acceptance.
WHY ARE THEY UNREACHED?
A people group is considered unreached (UPG) when there is no indigenous community of believing Christians able to engage this people group with church planting. Technically speaking, the percentage of evangelical Christians in this people group is less than 2 percent.